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The Pivotal Leader

The Pivotal Leader podcast, hosted by Gina Trimarco, Chief Results Officer of Pivot10 Results, features 30-minute interviews with modern and pivotal business leaders who share their experiences and anecdotal success stories to inspire rising leaders to shift their own organizational cultures to higher success.
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Jan 17, 2017

Michael Schein always wanted to be a rock star, as in a real, musician rock star. A true creative and artist, who admittingly hates making cold calls, he turned his talents into a business that elevates the statuses of other business people.Michael is CEO of MicroFame Media, a marketing agency that turns consultants into celebrities in their fields when they don't have the time to do it themselves. He has created or facilitated the production of content for companies such as eBay, Linkedin, Avectra, TESLA, Inc., SEER Interactive, The Medici Group, Arise Virtual Solutions, Interiors by Steven G., and Citrix. He graduated from the University of Pennsylvania with Honors and got his start at Spin the Bottle, Inc., the production company behind VH1 hit show Pop Up Video. He is an Inc columnist, the leader and moderator of New York Technology Council's (NYTECH) Interactive Marketing Panel Series, and the author of Teenage Roadhogs (MacMillan).

Podcast Topics Include:

  • Michael’s journey from blogging to writing for Inc. to turning consultants into celebrities
  • Harnessing and encouraging creativity to fulfill purpose for employees
  • Being a niche thought leader
  • Using content effectively in the “Google Wilderness”
  • Following a process to eliminate fear
  • Understanding the core principles of Hype & Connection in business
  • Knowing what you stand for

Show notes: http://pivot10results.com/episode12/

 

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