Gina Trimarco had a lively conversation with Paul Jarrett, CEO of Bulu Box, a “discovery e-commerce” product. Bulu Box is a pioneer in their industry; Paul started out in the ad agency world (think “Mad Men”) and is a pioneer in the subscription box industry; one of the first in a market of 5,000+ subscription boxes. Subscription boxes have grown 3000% since 2012. You might be surprised by what he inspired him to enter this industry!
One of Paul’s core values is “Fire the assholes” – a key learning from his time in the ad world. Even more pivotal is his perspective on how to retroactively change a negative company culture. Hint: It starts with you, the leader.
“If you want to change the culture, it starts with self-awareness.”
– Paul Jarrett, CEO, Bulu Box
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